News: Owen - Heartland Co-op/River County Merger (1
May 2019)
Surname: Hardy, Mlsna
Transcriber: Robert Lipprandt
bob@wiclarkcountyhistory.org
----Source: The Tribune-Phonograph (Abbotsford, WI) 5/01/2019
Patrons of Heartland Cooperative and River County Cooperative have voted to
merge into a single combine cooperative.
Lisa Hardy, spokesperson for River County Cooperative, said the new merged
cooperative will be named River County Cooperative, and have it main office in
Chippewa Falls. A secondary office will be in Owen.
Currently, Heartland Cooperative headquartered in Dorchester, has 1,300 stock
holding patrons. There are 600 patrons who belong to River Country Cooperative.
Hardy said the merged cooperative will be able to do $210 million in sales
through 29 locations in a trade area that extends from Antigo to Bloomer. The
combined cooperative will employ 600people and serve 40,000 consumers.
Bruce Mlsna, current CEO at River Country Cooperative, will oversee the new
company.
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